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Interview #5: Madison Franco
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Madison Franco

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About 

Madison (Madi) Franco has a variety of experiences in the digital marketing community. From being digital content creator at Lamar University, the assistant editor at How They Asked by the Knot, and an influencer on her beauty and lifestyle blog, Blonde Ambitions. She received a bachelors of arts in Communications, Marketing at St. Thomas University.

 

I chose to interview Madison to receive insight into the success website platforms and how to appropriately market them towards an audience. I hope to receive her advice on my cruelty free sponsorship platform. She has agreed to be interviewed on Wednesday, January 2nd 2019.

Interview Experience

  • The interview with Madison was amazing! She and I connected immediately, and loved my idea for a cruelty free marketing platform.

  • We started off discussing her background in marketing and her experience editing on website platforms. For my product, she gave me some ideas and formats to consider, and discussed how to make our idea realistic.

  • We also discussed some ideas for a name, and concluded on Aurora Beauty Marketing. Aurora is the Roman goddess of dawn, and we would like our tag-line to be "celebrating the dawn of the cruelty free era."

  • Overall, her experience in web design helped me greatly in realizing how to physically create the platform I desire and how to make it successful once it is made.

  • She and I also agreed to work together after GT to make Aurora Beauty Marketing a successful marketing service. We feel like Aurora will be successful and greatly inspire other influencers and brands to consider going cruelty free.

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